![An electronic billboard for Nike products features Colin Kaepernick, the American football quarterback who in protest against police brutality "took a knee" during the playing of the national anthem, seen on Sunday, An electronic billboard for Nike products features Colin Kaepernick, the American football quarterback who in protest against police brutality "took a knee" during the playing of the national anthem, seen on Sunday,](https://c8.alamy.com/comp/PK5748/an-electronic-billboard-for-nike-products-features-colin-kaepernick-the-american-football-quarterback-who-in-protest-against-police-brutality-took-a-knee-during-the-playing-of-the-national-anthem-seen-on-sunday-september-9-2018-the-just-do-it-ad-campaign-which-also-features-other-athletes-some-handicapped-has-elicited-calls-for-a-boycott-of-nike-from-conservative-elements-as-nike-saw-a-spike-of-31-in-its-online-sales-richard-b-levine-PK5748.jpg)
An electronic billboard for Nike products features Colin Kaepernick, the American football quarterback who in protest against police brutality "took a knee" during the playing of the national anthem, seen on Sunday,
![Brand Ratings: Nike, Just Do It. When a campaign can elicit enough… | by Vincenzo Landino | Sports PR Observer | Medium Brand Ratings: Nike, Just Do It. When a campaign can elicit enough… | by Vincenzo Landino | Sports PR Observer | Medium](https://miro.medium.com/max/825/1*2rakHI9JcCjKFm9SiBxTyg.jpeg)
Brand Ratings: Nike, Just Do It. When a campaign can elicit enough… | by Vincenzo Landino | Sports PR Observer | Medium
![If they hadn't tried to reduce him to ashes, he wouldn't know that he could rise from them. “Ashes” honors the embers of LeBro… | Nike campaign, Ad sports, Nike ad If they hadn't tried to reduce him to ashes, he wouldn't know that he could rise from them. “Ashes” honors the embers of LeBro… | Nike campaign, Ad sports, Nike ad](https://i.pinimg.com/736x/d0/cd/d6/d0cdd6cd1b9d7d78b38e81c66094578a.jpg)
If they hadn't tried to reduce him to ashes, he wouldn't know that he could rise from them. “Ashes” honors the embers of LeBro… | Nike campaign, Ad sports, Nike ad
![Just Do It” Campaign by Nike, Most Profitable Tagline of all the Time – Genesis-The Marketing Club @LBSIM Just Do It” Campaign by Nike, Most Profitable Tagline of all the Time – Genesis-The Marketing Club @LBSIM](https://genesislbsimblog.files.wordpress.com/2019/05/359f8f14-fefe-48e6-b12f-e013ff440167-3.jpg?w=1100)